Case Study – ‘Save Kids Lives’ a film by Luc Besson in partnership with FIA

As part of the global campaign by FIA (International Motoring Federation) renowned director Luc Besson has created a powerful film highlighting the dangers facing children around the world, in response to the WHO figure that 500 children are killed each day in road crashes globally. It has been viewed over 2,722,391 times on Youtube and has a dedicated website drawing attention to the FIA #SaveKidsLives initiative, which promotes a Child Declaration for Road Safety in partnership with the United Nations Global Road Safety Week.

See here to watch the film and find out more.

Sustainable Development Goals – 3.6.1, 9.1 & 11.2

Transport issues addressed – Public transport (matatus), road safety for pedestrians, road safety for car drivers, traffic, air quality, drink driving.

Photo Credit: Youtube

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